Showing posts with label Social Media. Show all posts
Showing posts with label Social Media. Show all posts

Monday, March 21, 2011

Twitter


Here's an amazing commercial website with an idea so fabulous...


It is designed to increase the number of twitter followers. It offers a credit-based system that allows a user to follow others to gain credits and lets others follow you to use up those credits. You can set how many credits you'd like to place yourself on. You can also buy credits for dollars. You can also blog about the website to earn credits. The site is all about Internet Marketing.

Amazing... isn't it?


Thursday, March 10, 2011

foursquare 3.0


A new Social Media site called foursquare is making lot of buzz in the market. Its a location-based social networking website, available to users with GPS enabled mobile devices, such as iPhones, Android mobile phones, Symbian devices and Blackberries. Users check-in at venues using the site through their mobile devices by running the device specific application and selecting from the list of venues that the application locates nearby. Each check-in awards the users some points and sometimes badges.

Millions of users turn to foursquare every day to help them find their friends and explore their world or even to avoid some of them. Whether checking out a new restaurant or visiting their favorite store, people are sharing their activities and loyalty with their social network, earning badges and points along the way.

foursquare has come up with its 3.0 version which introduces the recommendation feature in place of the tips tab enabling the users to post queries for recommendation. In my opinion this feature would work wonders  for restaurants in India as people believe in what others have to say. Also there could be a possibility of planting or seeding comments/recommendations as we are way ahead in doing jhols. Here is a sneak to the 3.0 foursquare application.




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Sunday, March 6, 2011

Skype your Facebook Friends

When you're far apart, Skype provides a great way to communicate with family and friends no matter where they are. Now Facebook is giving a tough competition to Google by tying up with Skype for video calling. Soon you would be able to Skype your Facebook friends.

When it comes to two giants such as Facebook and Skype then you have to wonder how they would work together, rumors of both being in between chats for video calling have been re-ignited and to be honest it seems like a natural progression for Facebook. The companies hope to bring SMS, voice chat and Facebook Connect all together so you'll have no need to use any other service.

It would just be awesome if the talks work out and we get privileged by the combined services of Facebook and Skype.


Thursday, March 3, 2011

What Is The Value Of A Facebook Like Or Twitter Follower?



Every wondered what the value of a Facebook share or Twitter follower is?





Well a new report from Chompon.com (PDF) starts to answer those types of questions as their research allows them to put a value of social action in e-commerce transactions.
In generating the report, ChompOn focused on the immediate next sale, which means that these numbers are low. That being said, they do provide a starting point in discussing the value of social actions.
  • Facebook Share: $14
  • Facebook Like: $8
  • Twitter Tweet: $5
  • Twitter Follow: $2
To how did ChompOn calculate these values? Here is their methodology: 


Friday, September 17, 2010

Social Media Marketing Session


Session which was previously going to be conducted by Mr. Rajiv Dingra, Founder and CEO of WATConsult on 3rd Sept 2010 was finally conducted on 17th Sept by Mr. Zaeem Mirza (although he doesn’t like to be addressed as Mr.) from Google. It was a little bit surprising to know that he was of the same age group (even we passed our 12th in 2003). The session began at 9.40 am today and as Zaeem had mentioned he had prepared a presentation of 4 slides excluding 2 filler slides.
The first session began with the word “SOCIAL”. What does it mean, open discussions on the word social and what we felt about it. A couple of networking sites were discussed like ‘asw.net’(elite people), ‘emarketer.com’ where we need to register. Also the exporting and importing of contacts was mentioned (Facebook doesn’t allow you to export contacts). Then there were a couple of statements ©Zaeem like “Best Search Engine will be an engine which will give only 1 result”; “No response is also a response”. An example was taken – if we know a person’s birthdate then what all can we make out from marketing prospective.
In second session we discussed about some of the terms like Silver Bullet, Brand channels on YouTube, Contextual Ads, Non-contextual ads, AIDA model, serving ads based on intent, UGC – user generated content, Data mining, graph your index, Phone analyzer, Google analytics etc. Again a couple of sites were mentioned such as About.com, Mouthshut.com, Mashable.com, Techcrunch.com, Labnol.com and vimeo.com.
In the last session we discussed about LinkedIn; what we need to do – completing profile by using keywords which are best suited to be searched by HR managers of your dream company while hiring. Also about the domain name buying and some of the sites like Alexa.com and Bridget.com. Blog writing was also discussed in the class on which we got an assignment due to which this blog has been initiated today.